Finally you can learn about the 2 words that savy internet marketers use to create captivating salesletters

Wouldn't it be great if there was a way to write ads that spoke directly to your target market and would make them feel like your product or service was the answer to their problems?

And to be able to do it in an open and honest way...without resorting to any kind of trickery...

I'd assume that you'd want to know about it right?

Well the technique is a simple one really.

All you have to do is use 2 of the most powerful words in the english language.

In fact I've used them several times already.

They are the words you and your.

I know, I know, you've heard this many times before...and you want to know something new right?

Well how about this.

Within the first paragrapgh of your ad...try to get the word you and your in there. Your readers will feel like you are talking directly to them when you can fit either of those words immediately after your headline.

Here's another tip...after your first paragrapgh...sprinkle the word you and your throughout the rest of your ad.

Your readers will be more responsive because the words you and your secretly suggest to their subconscious mind.."me and mine". This will give your reader the thought of ownership.